“Story Telling is the New Marketing Mantra” and sessions like these create huge impact on the young minds and tickle their brains to think on the horizons that can be explored. Ms. Deeksha Samartha, Client Relationship Manager, Design Café Bengaluru, the daughter of Dr. Vishal Samartha, Director-MBA was at Sahyadri to address the 1st year MBA students.

Deeksha is an MBA in Marketing from Christ University Bengaluru. She started her career in Links Insurance Broker LLC, Dubai, UAE and then returned to India for better prospects as Relationship Manager at India Infoline Finance Ltd, Bengaluru. She now works at Design Café, an interior designing start-up firm.

Key takeaways of the session:
• Know who you are – Strengths and Weaknesses
• Communication Skills (Both Written and Verbal) – The amount of respect you get from clients is because of your communication skills
• Never give up attitude
• Law of Attraction – Manifest your mind in such a way that you always think positive
• Increased opportunities in Digital Marketing – Highly rewarding career choice

Deeksha also had a One-One session with the 2nd year MBA students clarifying doubts on their career choices. She stimulated students on how she started her interest towards Marketing when she sold puppies and made money. She said – someone who is looking at high salary package and a fast track career ladder should pursue their career in Marketing.